Customer Satisfaction, Research, and Consulting
Helping organizations cultivate fanatically loyal customersSterling Research Group is a full-service market research and consulting firm specializing in customer satisfaction and loyalty research across a wide marketplace. In our twenty year history we have experience working in a variety of industries from hospitality to financial services and gaming to healthcare. We offer consulting practices along with other completely customizable products, services, and techniques. We have tools that allow us to bring the best technology to play in service to client needs, from survey to reporting and service recovery.
Sterling's size combines the personal attention of a small firm with the state of the art technology and scalability of a large firm for the ability to create highly customizable projects delivering fast and accurate results. We turn these results into valuable information that helps our clients become stronger, more customer-focused organizations.
![]() ![]() Over the past two decades, Sterling has completed over 800 projects and contacted over 100 million households. Annually, Sterling contacts over 3% of all households within the United States. The company has received the Florida High Tech Corridor Fast 50 Award, the Promus Vendor of the Year Award, and the Workforce Innovation Award. | ![]() "SRG is an outstanding partner. The entire SRG team continues to exceed all our expectations. We are truly grateful for SRG's thoroughness, accuracy and responsiveness… Sterling does a tremendous job adhering to our strict data collection methodologies, but they also do an outstanding job of presenting the information in a clear and concise manner. This is a true strength for Sterling which we leverage to communicate customer feedback across our entire company." Regional Vice President, Gaming Corporation |












